Special Education Support Center (SESC)
SESC requested a wordmark-only logo, so the acronym's letters themselves are tasked with conveying SESC's core values of support, leadership, competence, and compassion for the communities they serve. To create a literal sense of support and connectivity, the two S's were constructed to wrap around the e and the c. The terminal ends of the S's have also been softened to give them a more organic, “human” feeling, to communicate the idea of people working together to help others. The S's lean forward in a dynamic way, and even though all the letters are separate, the letters fit together and seem to “move” together. The soft, “muddy” blue is relaxing on the eyes (and therefore psychologically relaxing) while also also conveying dependability.